Research by WhatClinic says that butt implants, also called buttock augmentation, rose by 484% in the past two years, and involves silicon implants similar to breast implants being inserted into each buttock to give a fuller, rounder posterior. Women want to look like Jennifer Lopez, Kylie Minogue, Cheryl Cole, Kim Kardashian or Pippa Middleton. This procedure is not cheap at a price tag of £4,229 in the UK. So Central and Eastern Europe see patients travelling to these destinations to pay half what they would in the UK. On WhatClinic, Turkey has seen the most enquiries for butt lifts, implants and reductions, followed by Poland and the Czech Republic. Short flights and cheap air travel make these destinations popular with the British. In Turkey, a butt lift will cost £2,118, while butt implants cost £2,393. Poland is the cheapest destination for butt lifts at £2,103 and the Czech Republic for butt implants at £2,117. 2013 cosmetic surgery statistics just from clinic comparison site WhatClinic users says arm lifts increased by 473% as women waved goodbye to bingo wings. Prices in the UK average £3,872. One of the more unusual procedures trending in 2013 was buffalo hump removal that had no interest in 2012, but saw a 350% increase in 2013.This surgery removes the fatty build –up at the base of the neck caused by excessive weight gain. Although still not widely available in the UK, demand from British patients is up. Male breast reduction enquiries more than doubled but one in three went overseas to countries such as Poland, the Czech Republic and Belgium, where surgeries are considerably cheaper than in the UK. Some treatments such as tummy tuck and abdominal etching are less popular as many patients opt for alternatives including fat transforming. Facelifts fell dramatically as people move to less invasive treatments, such as non-surgical facelifts and dermal fillers. WhatClinic also reveals popular trends in where people go and for what treatment- •Dentures in Thailand. •Turkey for butt implants. •Czech Republic for rhinoplasty. Overall, the most popular cosmetic surgery and fertility treatment destinations for Brits are Spain, Greece, Czech Republic, Thailand, Turkey, Hungary, Bulgaria and Poland. Caelen King of WhatClinic comments: “The biggest draw of medical and cosmetic tourism is price as Brits going abroad can look to make considerable savings even after the travel costs. There are fantastic cosmetic surgeons all over the world but some countries are less regulated, so standards can vary dramatically.” While price is a factor, the range of prices within the UK for any treatment can be huge- •Avon is the most expensive city for a dental consultation (£67); Bradford is the cheapest (£15). •Dental implants in Plymouth cost £2733, but in Oxford can be £1200. WhatClinic looked at fees charged by 11,000 private dentists across the UK for some of the most common treatments. Surprisingly, the cheapest areas for treatment were all in the south of England and not the North or rural areas as may be expected. The reason for this is that there is more competition in the South.